Strategy Decision Sheet
Wholesale / Flip / BRRRR — how to pick per deal.
The 5 Inputs
- Spread — how much room is between acquisition and ARV net of rehab?
- Condition — cosmetic, moderate, heavy, gut?
- ARV Certainty — clean comps or aspirational?
- Capital Available — honest about what and how long?
- Timeline — need to be out or want long-term exposure?
When To Wholesale
- Spread real but condition/capital/timeline don't fit you
- Known buyer who can absorb rehab better
- Capital deployed elsewhere
Ethics (non-negotiable): Clean contract. Seller informed about assignor status. No predatory terms. Reputation > any single fee.
When To Flip
- Spread justifies rehab + carry + selling costs
- ARV certainty high
- Condition in your wheelhouse
- Capital can deploy 4-8 months
Flip underwriting must be tighter than BRRRR — you can't hold your way out of a bad flip.
When To BRRRR
- Property passes the 5-filter
- Rent supports long-term hold
- Target cash-left-in achievable
- You want long-term exposure to the asset
Decision Matrix
- No spread → walk
- Condition heavier than capital/team → wholesale
- Condition OK, ARV clean, short timeline → flip
- Condition OK, ARV clean, rent strong, refi possible, want exposure → BRRRR
- None fit → walk
Next Steps
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Educational content only. Your capital, market, and risk tolerance determine the right answer. Not legal, tax, or financial advice.